Evil Horde

Modulok: Evil beast with a thousand bodies (1985)

The last Masters of the Universe figures I would ever get as a kid were Rokkon, Stonedar and Modulok, for my birthday in 1986. By this point I was really getting into G.I. Joe. Colorful characters like the B.A.T. (which was kind of a Roboto clone), Viper, and Serpentor (he fit right in with the MOTU Snake Men) had finally pulled me over to the Joe side. Despite that, I was always happy to get a few more He-Man characters to add to my collection. Modulok had come out in 1985, of course, but the figure was new to me.

Modulok was given the most metal toy commercial possible. Compared to most 1980s toy ads, this was like Slayer meets Black Sabbath:

Over the years, Mattel designers toyed with several centaur-type designs, with four to six legs, and in at least one case, four arms.

Image source: Tomart’s Action Figure Digest. Scan via Jukka Issakainen

Modulok could be configured like the either of the above designs, but he was much more insect-like than previous concepts, as shown below:

Image source: Tomart’s Action Figure Digest. Scan via Jukka Issakainen.

Often in the development of Masters of the Universe toy designs, prototypes and concepts ended up appearing in mini comics and cartoons, due to the long lead time required to produce them. While comic artists were busy putting together mini comics, Mattel’s toy design team would continue to develop the figures. Often the finished product was noticeably different from early concepts, and that is certainly the case with Modulok. In the comic book that shipped with the figure, The Treachery of Modulok!, Modulok is based on that original concept look:

The concept/mini comic Modulok featured a set of crab-like pincers, a set of He-Man-like legs, a set of Skeletor-like legs, and a set of insect-like legs. It may be that the designer (which I believe was Ted Mayer) intended for Modulok to reuse these parts to cut down on costs.

Another Ted Mayer design, Brainiac, demonstrates a similar design philosophy:

Image source: Tomart’s Action Figure Digest. This version has one set of human hands and one set of claw hands, like Modulok.
Image courtesy of Ted Mayer. This version has two sets of clawed hands and lacks the Horde symbol of the black and white version.

The final toy came with no shared parts at all (unusual for MOTU at the time, but characteristic of Evil Horde figures), and his build was much slimmer than any figure that had come before, with the exception of Teela and Evil-Lyn.

Rather than crab-like pincers, Modulok was given three and two-fingered claws, in addition to his set of human-looking arms. Rather than Skeletor or He-Man legs, he was given one set of human-like legs with green knee pads, one set of legs with a kind of grasshopper-like design, and another set of legs that recalled the design used on Clawful and Buzz-Off. His overall look is something like a Martian crossed with an ant.


Modulok included several segmented thorax pieces, giving him an ant-like look when they were connected. He included the two heads from the concept drawing, along with five two-pronged connectors that could be used to give the figure various head, arm and leg combinations. He came with two tails, one of which could support legs or arms. He also came with a double-sided laser rifle that could be split into two pistols.

Modulok has one of the more clever names in the MOTU toyline. It’s a marriage between the words “modular” and “lock”. His construction is modular, his pieces lock together, and the hybrid word certainly sounds like a credible name for a villain.

The artwork on the box Modulok came in was very true to the overall design of the toy. However, where the action figure featured dark blue paint on some of his arms and legs, those parts were colored light purple in the box art.

Image courtesy of Jukka Issakainen

The front and back of the packaging featured illustrations of Modulok in dozens of different configuration. The idea, I’m sure, was to help kids engage with the toy more by giving them many different ideas for play. I think I eventually tried out all of them.

The scene on the back of the packaging shows Modulok transforming into various configurations mid-combat as he confounds Skeletor’s Evil Warriors:

The instruction manual that came with Modulok provided even more ideas for putting him together in bizarre new ways, including some ideas that would require purchasing multiple copies of the toy. It was a bold attempt by Mattel’s marketing department to move more units, I’m sure, but I don’t know that many parents would have been convinced to buy the same toy two or three times over.

Update: Early versions of Modulok required quite a bit of force to take apart and put together. In a December 6, 1985 Los Angeles Times article about best and worst toys, Modulok was given a “Trash Box” rating because of that problem. Dave Capper, the Director of Marketing for boy’s toys at the time, told the paper that the problem had been corrected in the October 1985 shipments.

Argentinian manufacturer Top Toys produced a version of Modulok that was packaged on the standard sized blister card. Since there was no such card set up for Modulok, Top Toys reused the cardback from Kobra Khan. The figure itself came with green limbs and is highly sought after today.

The Treachery of Modulok! mini comic was included with the toy (although not in the Top Toys example above), and as mentioned previously, depicted Modulok with his concept design rather than his final form. In the story, Modulok is a defector from Skeletor’s crew. He approaches Hordak with a plan to infiltrate Castle Grayskull. In a rather gruesome and devious plot, he mails his body parts to the heroic warriors, who are baffled by them. After the heroes leave his parts unattended, Modulok assembles himself and wreaks havoc on the unsuspecting heroes.

Modulok is the only member of the Evil Horde without the Horde bat insignia (with the exception of Multi-Bot, who was something of a robotic sequel to Modulok). It may be that his inclusion in the Horde faction was something of an afterthought. And indeed, that may also be the reason he is depicted as non-original member of the group in the mini comic and other media.

Modulok’s back story is spelled out succinctly in Mattel’s official style guide (with artwork by Errol McCarthy). These origins don’t appear to have anything to do with the story in the mini comic.

Image courtesy of Jukka Issakainen

Formerly Galen Nycoff, evil scientist. He constructed a device while in prison to help him become the most deadly villain on Eternia, and emerged… Modulok! He has since allied himself with Hordak and the Evil Horde.

The Filmation series origin for Modulok follows the same basic formula, expanding upon it and giving pre-transformation Galen a pretty standard evil scientist look.

Images courtesy of Jukka Issakainen

Filmation’s take on the character design was created by Fred Carillo and Lou Ott. (Fred also did artwork for quite a few Masters of the Universe Golden Books story books and coloring books.) Here Modulok has been given purple shorts, a green belt, black markings on his legs, and some modifications to the design of his chest and hands.He is always depicted with three legs.

Modulok makes several appearances in the UK Masters of the Universe comic book series, albeit with an altered backstory (images via He-Man.org):

Modulok also makes several appearances in posters by William George, Earl Norem, and others. Notice in the last example below (from William George’s Eternia poster) that Modulok has been combined with Multi-Bot to form “Megabeast”.

(Poster images courtesy of Jukka Issakainen.)

Commercials, Videos

He-Man commercials in German and Italian

I’ve got a lot of affection for the television commercials produced for Masters of the Universe toyline. From the 1982 to 1985, they all had the primordial chant in the background – “He-Man, He-Man!” The tone changed somewhat in 1986, when a futuristic synth score replaced the caveman chant, but even then they were great. The commercials always had great dioramas and were a blueprint for a thousand sandbox adventures.

Unfortunately, it’s hard to know how many ads were produced. They pop up on YouTube as they are found, but there is no definitive list.

Recently I was delighted to find several commercials in German and Italian that I had never seen before. What excited me the most was seeing a commercial that features Battle Ram, Battle Cat and Wind Raider. This is the first time I’ve seen a MOTU commercial where those vehicles take center stage. I’m sure many of you have seen some of these before, but most of them are new to me.

For now I’m featuring only the foreign language commercials for which I have seen no English language equivalent: