Artwork, Cardbacks

Top Toys cardbacks & cross sell art

Written by Adam McCombs

Special thanks to Martin Alejandro Salinas for sending me the Top Toys cardback scans used in this article and providing some background information as well.

Typically the cross sell art used on the backs of Top Toys cards was the same as what appeared on US cards. One exception to that is Jitsu, where a photograph (mirror reversed) of the toy was used rather than artwork:

Another interesting difference is Two Bad. Although the artwork is the same as was used on US cards, Two Bad was grouped with the Evil Horde:

Below we have Zodac’s card, which is similar to the US reissue card, but the layout of cross sell art characters is changed, and it also includes larger toys like Castle Grayskull and Battle Cat:

Here is a selection of additional cardbacks from various Top Toys figures. One note is that the Trap Jaw cross sell art is the “jawless” version that appeared in later US cardbacks as well as on the backs of many of the US minicomics.

Another interesting note: Hordak’s cardback includes a blurred-out section for the Evil Horde faction on the back, with a message saying the the Evil Horde would arrive soon. Martin notes that Grizzlor, whose silhouette is visible in the blurred image, was never produced in Argentina.

Finally, Martin says that at the tail end of the line in Argentina, Toy Toys began using generic cards for figures. On the backs of those cards they used artwork from the cover of first issue of the Star Comics Masters of the Universe series. The name of the figure would be announced on the front with a sticker, since it wasn’t printed on the actual card.

Image via He-Man.org

Because there were no instructions for the toy printed on the back of the card, they would include a black and white printout of the instructions inserted in the bubble with the figure:

Thanks again to Martin for the wonderful scans and background information. This website would not be half as comprehensive as it is without contributions from fans like Martin!

Update: Martin has sent me some additional Top Toys cardback images:

Faker

King Hiss

Kamo Khan

Rattlor with instruction sheet

Michael Breithmeier also shared this alternative Hordak cardback, which features a giant Hordak cross sell image superimposed over the blurred out section:

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