For kids who grew up on Saturday morning cartoons, toy commercials were a reason to stay glued to the old Curtis-Mathes.
We had this exact model growing up.
The first four years of Masters of the Universe commercials were thematically unified by the underlying cave man chant in the background of almost all of them – “He-Man, He-Man!”
The commercials don’t typically come to us date stamped, so the year of release has to be inferred from the products featured. There are also, no doubt, commercials that were produced which have not yet surfaced.
One of the most fascinating commercials is this “lost” Masters of the Universe Commercial produced by Filmation, before they produced the weekly cartoon. It contains a mixture of animation and live actors, and features He-Man, Teela, Man-At-Arms, Skeletor, Beast Man, Mer-Man, Castle Grayskull, and Battle Ram. Unlike the Filmation cartoon, the animation here is quite detailed and true to the design of the toys. In the case of Teela, her animated design looks pretty close to the prototype Teela, especially in regards to her spear and shield.
Interestingly, the above sequence where Teela throws her spear to keep He-Man from falling through the trap door is repeated in the 1983 DC Comics story, “Within These Walls… Armageddon!”
The first conventional, live action He-Man commercial introduces us to He-Man and Skeletor, who are fighting over the power of Castle Grayskull. Castle Grayskull here (and in the other commercials released in 1982) is not exactly a prototype, but it is hand-painted with a much nicer than typical application of greens and blacks. This version also appeared in early catalogs and print ads:
The next live action commercial released in 1982 features He-Man fighting against Beast Man. This time the focus is more on the Castle and its interior than the characters:
Update: recently the Battle Ram and Wind Raider commercial has surfaced on Youtube, so I’m sharing it below. Thanks to Andrea P. for the nudge!
I’m not entirely sure that the last commercial (below) was released in 1982. I’ve seen it included with in a series of commercial labeled 1982. Based on that I will include it here, with an asterisk. Faker is generally included in the 1983 wave of figures, but there is some indication he may have come out late in 1982. Update: based on additional research into newspaper ads for all the figures, I’m confident that Faker wasn’t released until Spring 1983.
The He-Man vs Faker commercial is a little unique in that it includes a bit of a backstory for Faker. “Skeletor” tells the audience that he created an evil doppelganger of He-Man to destroy the real He-Man. The actors reference the “He-Man” chant, although it doesn’t actually appear in this commercial:
If I had to guess an order to these commercials, I would say that He-Man vs Skeletor (live action) came first. He-Man vs Beast Man was probably second. The animated commercial was likely third (based on its inclusion of additional characters that were developed after He-Man, Skeletor and Beast Man) and the Faker commercial was almost certainly done last.
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Name: Moss Man Faction: Heroic Warriors Approximate US release date: January 24, 1985
Moss Man is another figure that I have very clear memories of. I remember getting him for Christmas, probably in 1985. Unlike Stinkor, I didn’t remember him based on his smell. His pine scent wasn’t immediately obvious because I ripped him off of his card right next to the Christmas tree, which had an even stronger pine scent. I remember my parents had allowed us to open one present on the night before Christmas. All the lights were out in the room except for the blinking colored lights on the tree. I remember the way that Moss Man’s green and brown flock glistened in the colored lights, and the prickly texture of the figure. It wasn’t until I had got him back to my room that I realized he also had a pine scent.
Like Mekaneck and Buzz-Off, Moss Man was characterized as a spy, with the ability to blend into his surroundings. I remember being a little frustrated that I could still pick him out deep in my mother’s potted plants. His bright yellow belt gave him away every time.
It’s possible that Moss Man was based on the legendary Florida Moss Man – a creature said to roam Florida’s Withlacoochee State Forest.
Moss Man is very simple action figure. He’s a green Beast Man covered with green and yellow flock (small nylon particles), with a brown version of the mace weapon that came with Castle Grayskull. In fact, the only known prototype for Moss Man is just what you’d expect – he’s literally a Beast Man figure that someone at Mattel painted in green, brown and yellow, with some flock added over top top.
Moss Man prototype. Images via Grayskullmuseum.comMoss Man prototype. Images via Grayskullmuseum.com
There are a few differences from the prototype to the production Moss Man. The prototype has forward-looking eyes and painted fangs. On the production Moss Man, the eyes are looking off to the side, and the fangs are painted over to give the impression of more human-like teeth. It seems to have been an effort to make the Beast Man face seem a little less angry. It was somewhat successful, although Moss Man still seems pretty intense:
Brothers from another mother.
The cross sell art seems to be derived from the vintage toy given his fangless teeth, however his eyes do look forward:
Cross sell artwork. Image courtesy of Axel Giménez.Black and white version used in ad sheets.
The illustrated scene on the back of his packaging was done by Dave Stevens, who also illustrated Stinkor and Spikor:
Image source: KMKA
An injured Moss Man also appeared on the illustration on the back of Terror Claws Skeletor’s card:
Illustrated by Errol McCarthy. Image courtesy of Jukka Issakainen.
Moss Man was also sold in the following gift sets (second image via Grayskull Museum):
I think it’s likely that both Moss Man and Stinkor were among the first new figures to be released in 1985. Their cross sell artwork shows up first on the back of vehicle packaging, along with the figures released from 1982-1984:
Update: it turns out I was right about Stinkor and Moss man coming out early in the year – they were available at least by January 24, 1985.
Moss Man is the second and final flocked toy in the vintage MOTU toyline. The first was Panthor. Panthor’s “fur” was much shorter and smoother, however.
The Argentinian Top Toys release of of Moss Man had painted fangs, like the prototype, and his mossy “fur” was quite long and luxurious.
Picture courtesy of Axel GiménezPicture courtesy of Axel Giménez
Although Errol McCarthy didn’t illustrate Moss Man’s cardback, he did produce this artwork intended for licensees. It features a very friendly-looking Moss Man with a more human-like face:
Moss Man and Stinkor were sold with the same mini comic – The Stench of Evil! In the story, Stinkor threatens Eternia’s wildlife with his rancid smell. Only Moss Man is able to overpower Stinkor with his pine fresh scent:
In the Filmation cartoon, Moss Man had the ability to talk to plants and transform his body:
Filmation model sheet. Image courtesy of Jukka Issakainen.
Moss Man appears in a couple of great Earl Norem illustrations that were printed as posters for the US Masters of the Universe magazine:
Image Courtesy of Jukka Issakainen
In the UK Masters of the Universe Magazine, Moss Man was colored brown and gave lessons on manners to kids:
I’m not sure why, but it seems to me that the “cheap repaints” of the Masters of the Universe toyline are among the most memorable action figures. Faker, Stinkor and Moss Man were all entirely made from recycled molds, and yet they seem to be among the most memorable figures in the toyline. Maybe it’s because Mattel tried to make up for that fact by giving them audacious colors (Faker), a powerful and funky smell (Stinkor) or prickly “fur” (Moss Man).
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Name: Mekaneck Faction: Heroic Warriors Approximate US release date: December 14, 1983
Mekaneck is one of those figures that I never owned as a kid and had limited exposure to in general. I remember seeing him only once in the wild – when visiting some distant relatives for the first time. I remember their son showing me his He-Man collection, which included Mekaneck and Buzz-Off (the first time I had seen either figure in person).
My exposure to him as a character otherwise was mostly punctuated by his appearance in the Filmation cartoon episode, “Disappearing Dragons”, and his inclusion in the He-Man and the Insect People mini comic that came with my Prince Adam figure. More on those later.
At one point I had some doubt that Mekaneck had come out in 1983, based on things like his clamshell armor (a hallmark of 1984 figures) and his inclusion in 1984 comics only. He also doesn’t show up in Mattel dealer catalogs until 1984.
However, there were some pieces of evidence pointing to an earlier release date – one is that he appears in the 1983 Mattel Licensing Kit, along with Orko, Sorceress and Dragon Walker. This seems to indicate that Mattel was ready to promote him as a figure before many others in the 1984 line. Additionally, while Mekaneck first appears in the 1984 Mattel Dealer Catalog, he is not marked as “New for ’84” as all the other figures were (thanks to Matthew Martin for first pointing that out to me).
1984 Mattel Catalog.
However, I did eventually discover that Mekaneck was released as early as Christmas 1983, from the Mattel Fall Promotion mini catalog below.
Later, in searching through newspaper archives, the earliest Mekaneck ad I was able to find dates to December 14, 1983 (in the image below). It turns out that Mekaneck isn’t the only figure released just before the year/wave it officially belongs to – 1987 figures like King Randor, Ninjor and Clamp Champ were available as early as December 1986.
I still think it’s sensible to group figures according to yearly waves as defined by Mattel’s official dealer catalogs. So I would consider Mekaneck to be a part of the third wave, even if he came out a little earlier than the other figures.
Mekaneck’s early working name was Spy Man. The late 1982 Michael Halperin Bible describes him this way:
“SPY MAN – an able fighter, he has the ability to literally periscope his neck above obstacles in order to survey the landscape. This trait comes in handy when he’s with He-Man and they have to know the enemy’s location.”
In this concept illustration by Roger Sweet, Mekaneck has a red shirt, yellow boots and armor, a relatively simple armor design (like the final design, it covers the figure’s mouth when his neck is not extended), and a helmet design that looks a bit like it was cobbled together from a traffic cone and some ski goggles:
Image from The Power and the Honor Foundation Catalog. Concept art by Roger Sweet.
Mekaneck’s periscoping neck worked by twisting his waist. The mechanism was designed by Tony Rhodes for Mattel, and a patent was filed for it on December 29, 1983. You can locate the patent images for him on this page.
The cross sell art used for Mekaneck shows a more or less finalized version of the figure, with the exception of his extended neck, which is red:
Image courtesy of Axel Giménez
He features a quite angular, almost Devo-esque helmet and goggles and fairly bulky and angular armor that obscures the character’s mouth when his head is in its lowest position. As in Roger Sweet’s concept art, Mekaneck reuses He-Man body, but has a unique head, armor and weapon.
The final club design is quite ornate and, again, angular. It’s a strange weapon choice for such a futuristic-looking character, although one could imagine that some of the geometric shapes on the sides of the club are actually buttons that activate hidden functions.
You can see the hand-painted final prototype in this image from the German Mattel 1984 catalog (image courtesy of Olmo):
He has a superhero-esque color scheme, which represented something of a departure for the MOTU toy line, stylistically. As mentioned earlier in the cross sell art, Mekaneck’s mechanical neck is red, but it was colored silver in the final toy.
The exposed area on Mekaneck’s face, in my opinion, very much resembles He-Man’s face. I suspect that whoever sculpted the head used a He-Man head as a base, and added the mechanical elements over top.
The illustration on the back of the card, as with many others, was done by Errol McCarthy:
Errol produced several illustrations featuring or including Mekaneck:
Mekaneck was also available in several gift sets, including a three-pack with Moss Man and Buzz-Off, a two-pack with Roboto, and another two-pack with Ram Man:
On the instructions on the back of the three-pack, Mekaneck is depicted with quite a different color scheme (Beedo Sookcool in the comments pointed out that the color scheme corresponds pretty closely to Roger Sweet’s original concept art):
In the Filmation episode, “Search for a Son,” Mekaneck’s neck is badly injured in a storm, and Man-At-Arms finds him and gives him a bionic neck. I suppose that’s as good an origin story as any for a character with such an unusual super power, although if I were Mekaneck I’d be questioning whether Man-At-Arms had ever heard of a simple neck brace.
In various stories over the years, Mekaneck was frequently paired up with Buzz-Off. That’s true of the Filmation “Disappearing Dragons” episode (one of my all time favorites), and it’s also true of Mekaneck’s appearances in the mini comic He-Man and the Insect People.
In He-Man and the Insect People, Mekaneck uses his neck to propel his head into enemies rather than as a means to spy on them:
Mekaneck uses his head as intended in The Obelisk:
Mekaneck also appears alongside Man-E-Faces and Ram Man in the 1985 mini comic, Skeletor’s Dragon.
In at least one German comic book and catalog, Mekaneck is described as an astronaut, which seems to track with his general appearance. Check out Jukka Issakainen’s video on the subject to learn more!
Mekaneck makes an appearance in the Golden Books story, Maze of Doom. Strangely, he seems to have his helmet on backwards in this panel:
In box art, Mekaneck appears most notably in the illustration for Night Stalker (1985):
He also appears as one of many characters in posters by William George:
He appears in the following line art used for black and white newspaper and flier advertisements:
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Name: Stinkor Faction: Evil Warriors Approximate US release date: January 24, 1985
My memories of playing with Stinkor as a kid are permanently etched in my brain, and for good reason. Smell, more than any other of the five senses, is associated with memory. For most people, a familiar smell is like a very brief trip in a time machine back to the past.
Stinkor quickly dominated my toy area. As soon as I opened the box where I stored my collection of He-Man and G.I. Joe figures, I was immediately hit in the face with the evil odor of Stinkor, a sharp and pungent reminder of his existence, even when he wasn’t immediately in sight.
Stinkor, an evil humanoid skunk warrior, was released in 1985, alongside such figures as Moss Man, Two-Bad, Roboto, and Sy-Klone. Stinkor, like Faker and Moss Man, was a new character made up entirely of preexisting parts. In Stinkor’s case, he was a repaint of Mer-Man with armor from Mekaneck and the shield from Castle Grayskull. However, it’s apparent from the cross sell art that Stinkor was originally intended to reuse Beast Man’s body:
Stinkor cross sell artwork. Unlike the actual Beast Man body mold, this one has a closed left hand. Image courtesy of Axel Giménez.
A hand-painted prototype is visible in this 1985 Mattel Spring Program catalog. In the description it says “Stinkor is the master of stink and destroy! Heroic Warriors can smell his unique scent from 50 feet… it’s like invisible armor! Stinkor has a twist action waist with snap-on accessories and his own self-protecting gas mask.”
We also see the Stinkor prototype in the 1985 Mattel dealer catalog. He appears to be holding Webstor’s gun and Two Bad’s shield:
If I had to guess why Mattel opted to use the Mer-Man/Skeletor body instead of Beast Man’s body, it would be because they were already using it for Moss Man, and didn’t want both cheap repaints released that year to share the same body. Also, the Mer-Man body makes for more obvious and distinct gloves and boots. Fun fact: only Stinkor and Ninjor had painted gloves on this particular mold, which seems odd given the fact that the arms were reused many times and seem to imply the presence of gloves.
Brothers from another mother
It was suggested in Tomart’s Action Figure Digest issue 202 that Stinkor started out conceptually as some kind of stink bug character, although that may be reaching:
From Tomart’s Action Figure Digest, issue 202
Stinkor’s distinctive smell is said to have come from mixing patchouli oil in with the plastic. I have a vintage example of Stinkor that still smells, and I have a bottle of patchouli oil, and to me they’re somewhat similar but definitely distinct from each other. To me Stinkor’s smell is sharper and less organic smelling than the patchouli oil. Perhaps the smell changed when the patchouli mixed in with the plastic, or perhaps Mattel used another fragrance entirely.
Image: LCG AuctionsTop artwork and instructions artwork by Dave Stevens, cross sell art by William George
While this is one of the unusual cases where Errol McCarthy did not do the cardback illustration (this one was done by Dave Stevens), Errol did create illustrate the character for the 1987 Style Guide, which had this to say about Stinkor:
Role: Evil Master of odorous warfare
Power: Ability to stink and destroy with his “odor of evil.”
Character Profile: This warrior literally reeks of evil. His powerful stench overcomes all who smell it. Most of the Evil Warriors have built up a tolerance for their foul-smelling friend. However, Stinkor can’t stand the fresh smell of his arch-enemy, Moss Man. The Stechn of Stinkor is so powerful that even he can’t stand it sometimes., so he is outfitted with a special gas mask armor.
In some versions of the French release of Stinkor, he came with a blue and orange version of He-Man’s shield rather than a blue Castle Grayskull shield.
Stinkor was also released in several gift sets; a three-pack with Whiplash and Webstor, a three-pack with Battle Armor Skeletor and Webstor, and a J.C. Penny two-pack with Spikor (images via Grayskullmuseum.com).
Evil Warriors 3 set. Image via LCG Auctions
Stinkor was also released in the form of a stamp and a zipper clip, for the fashionable third grader:
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Stinkor (as well as Moss Man) came packaged with the mini comic The Stench of Evil! In the story, Stinkor (illustrated with the cross sell artwork design), threatens Eternia’s wildlife with his rancid smell. Only Moss Man is able to overpower Stinkor with his pine fresh scent:
Stinkor also makes an appearance in Hordak – The Ruthless Leader’s Revenge! Stinkor is kidnapped by Grizzlor, and Leech and Mantenna react less than positively to the sudden appearance of the smelly fiend. The artwork is unfortunately a bit lackluster:
Stinkor was also the focus of a Golden Books story called He-Man Smells Trouble. In the story, Stinkor is exiled from Snake Mountain because no one can tolerate his foul smell. He teams up with Roboto, who left the palace over a misunderstanding, but things go awry when Stinkor tries to betray Roboto to get back into Skeletor’s good graces. The artwork on this one is also not the greatest:
Stinkor was never a central character in the Masters of the Universe mythos, but he seems to be well-remembered. Stinkor has been featured in several articles in recent years, and from the comments even casual fans seem to remember the skunk-themed toy well.
A terrorized-looking Stinkor made an appearance in the packaging illustration for the 1986 Eternia playset:
Stinkor is the only character released between 1982 and 1985 that never made an appearance in Filmation’s He-Man or She-Ra cartoons. In an article on the subject, James Eatock explains:
As Robert Lamb now explains Filmation were not all that happy with the character. “I remember Stinkor. I was part of the writing staff when Arthur Nadel and crew took a field trip to Hawthorne, California to Mattel headquarters. The She-Ra toy line was introduced to us by women designers who displayed how capes could be used as skirts on the dolls. It was kind of a “Barbie Goes Barbarian” thing. Then it was the guys’ turn and we got our first look at the Horde. The male designers introduced each character with great excitement, relishing every nasty attribute they could name. The only hitch came when Stinkor was introduced. Arthur immediately vetoed a character that was basically a walking fart joke. Only two skunk characters have worked in cartoons to my knowledge; Pepe Le Pew and Flower from Bambi.
If Stinkor had appeared in the cartoon, he probably would have looked something like this:
If Stinkor had been released as planned using the Beast Man body, he would have looked something like this:
Photo and custom Stinkor by Øyvind Meisfjord Photo and custom Stinkor by Øyvind Meisfjord
Stinkor also makes an appearance in this poster illustrated by Esteban Maroto:
Update: I found an interesting article about “yucky toys” and their appeal to boys. Stinkor is the main toy talked about in the story, which appeared in the St. Joseph News Press Gazette, June 1, 1986:
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