Artwork

Creatures of William George

One of the defining characteristics of the packaging artwork of William George is the inclusion of small dinosaur or dragon-like creatures in the background and foreground of the illustration. They add a dimension to the illustration that goes beyond simply demonstrating the product – there is also some world-building going on. The Eternia of William George is a hostile, dangerous and often desolate place, where threats come in all sizes.

I’ll only be focusing on creatures that William George invented for his paintings, not creatures that were part of the products for sale.

Battle Armor He-Man and Road Ripper (1984)

A pint-sized dinosaur and sea serpent.

Dragon Walker (1984)

A miniature pterodactyl

Road Ripper (1984)

Two lizards.

Roton (1984)

Image cleaned up by Retroist
A lizard.
A tree-climbing demon.
A flying bird, with encampment in background.

Bashasaurus (1985)

A diminutive dragon.

Land Shark (1985)

A wicked-looking little dragon.

Land Shark & Battle Armor Skeletor

Part vulture, part pterodactyl.

Laser Bolt (1986)

A tiny, beaked dinosaur.

Scubattack Power Gear (1987)

Image courtesy of Axel Giménez
A vicious-looking eel.

Megator (1988)

An ordinary horse, frightened by the stampeding Megator.

Update: Axel Giménez pointed out to me that there is another William George creature, outside of the box art. In his Bashasaurus poster, he includes one of his familiar little creatures on the rocks near Dragon Blaster Skeletor. It looks a bit like the creature in the Land Shark box art:

Image source: Jukka Issakainen
A diminutive dragon.

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4 thoughts on “Creatures of William George

  1. I said it before my friend and I’ll say it again…they don’t make packaging like this any more. Makes the art and the world of Eternia come “alive”. Love it, thank you!!

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