In the first set of 1982 minicomics (really mini story books) that came packed with the first wave of MOTU figures, there were a few promotional pages at the end of the stories. One page featured a couple of products from Western Publishing (the publisher of Golden Books) – a MOTU Pop-Up Game and a MOTU Poster Coloring Book. I previously featured the pop-up game on the blog, so I thought it made sense to post about the coloring book as well. Many thanks to Øyvind Meisfjord for reaching out and sharing images of his copy, as I don’t own one myself.
As some background, Mattel filed a copyright related to this book, with the following information:
Type of Work: Visual Material
Registration Date: 1983-01-04
Title: Masters of the Universe : 10 posters to paint or color : [no.] 2110.
Notes: Cataloged from appl. only.
Date of Creation: 1982
Date of Publication: 1982-12-06
Variant title: Masters of the Universe : 10 posters to paint or color
Unfortunately we don’t get any information on the artist for the book, and it’s not listed on the page. But the cover has been attributed to R.L. Allen, who did a number of coloring book and puzzle images for Golden. He may have done the internal artwork as well – the faces seem to fit the style of the cover.
Many of the internal drawings are definitely very closely based on some some of Errol McCarthy’s licensing artwork as well as some panels from Alfredo Alcala’s work. I’ll call some of that out in the captions below:
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3 thoughts on “Masters of the Universe Poster Coloring Book (1982)”
Oh, this takes me back! My pal Dave and I each got one of these on the same day, at a local pharmacy. Can’t remember whatever happened to it, or if I ever ended up colouring any of it in.
Please contact me. I have some information regarding the Dragon walker toy.
There is also a french version of this “10 posters to paint or color”. A friend give me one fully colored when i have 11 or 12 years old. It takes me 25 years old to find one like new… I’m fascinated by the cover, look this dark blue red sky, the pterodactyls, this is the same atmosphere of the first boxed toys. In spite of this is not Alfredo Alcala, the illustrator have a real talent.