The Brazilian Estrela toy company was one of several foreign manufacturers to purchased a license to produce Masters of the Universe Figures. However, the artwork they used on their packaging was slightly different from the artwork that appeared on US packaging (front and back).
My theory is that Estrela purchased the rights to make the toys, but not the rights for the artwork. Maybe it was cheaper to contract the art out locally. Most of the Estrela cross sell art is closely based on the US version, with some slight variations, almost always on the face. They also seem to modify artwork to make it look closer to the actual toy, whenever possible. This is especially evident for their cross sell art for Castle Grayskull, Wind Raider, Teela, Stratos and Ram Man. Note they also remove the orange stripes on Battle Cat’s tail – a feature included on the prototype but not on the vast majority of factory versions.
Estrela cross sell artwork comes courtesy of Jukka Issakainen, originally scanned by Polygonus. US artwork comes from Axel Giménez, Tokyonever, Jukka, StarCrusader, and my own photos and scans.
In my post about Ram Man last year, I touched very briefly on the character’s appearances in minicomics and Golden Books. I’d like to expand on that now with an exhaustive look at every single appearance of Ram Man in these media. I’ll be skipping pages and panels where Ram Man is absent. Selections from the minicomics come from the excellent Dark Horse Minicomic Collection, and Golden books come from He-Man.org.
1983 Minicomic: He-Man Meets Ram-Man!
Ram Man tousles with He-Man over a misunderstanding, causing some hard feelings. Skeletor is able to use that to trick Ram Man into bashing his head repeatedly against Castle Grayskull’s doors in order to get the power to defeat He-Man. In the end, Ram Man comes to understand that He-Man is not his enemy, and aligns himself with the heroic warriors. Ram Man is given a deep red and magenta color scheme that looks like it wants to follow the cross sell art/concept scheme (the figure was originally designed by Mark Taylor), but couldn’t quite get there. Written by Gary Cohn, penciled by Mark Texeira, inked by Tod Smith, colored by Anthony Tollin.
1983 Minicomic: The Terror of Tri-Klops!
When third wheel Ram Man walks off into the woods to give He-Man and Teela some privacy, Tri-Klops strikes, nearly defeating our heroic warriors. Written by Gary Cohn, pencils by Mark Texeira, inks by Tod Smith, colors by Anthony Tollin.
1983 Minicomic: The Tale of Teela
Ram Man is a minor background character in Teela’s breakout comic. Written by Gary Cohn, pencils by Mark Texeira, inks by Tod Smith, colors by Anthony Tollin.
1984 Minicomic: The Secret Liquid of Life!
Ram Man gets a chance to bust into an ogre’s cavern using his battering ram of a head. Ram Man is portrayed with the green and red color scheme used in the mass-produced toy. Written by Michael Halperin, pencils by Larry Houston, inks by Michael Lee, colors by Charles Simpson, letters by Stan Sakai.
1984 Minicomic: Double-Edged Sword
Ram Man’s head is ineffectual against Skeletor’s vine monsters, but together with He-Man he is able to break through a magic seal. Written by Michael Halperin, pencils by Larry Houston, inks by Michael Lee, colors by Charles Simpson, letters by Stan Sakai.
1984 Minicomic: Temple of Darkness!
Ram Man batters his head against several giant minions of Skeletor, and even seems to have the power power of flight in the final panel. Written by Michael Halperin, pencils by Larry Houston, inks by Gerald Forton, colors by Charles Simpson, letters by Stan Sakai.
1985 Minicomic: Skeletor’s Dragon
Ram Man is barely noticed in the background of this story about magically reanimated dinosaur bones. Written by Christy Marx, illustrated by Peter Ledger, colors by Charles Simpson, letters by Stan Sakai.
1985 Minicomic: Mantenna and the Menace of the Evil Horde!
Ram Man is background character with no lines in this story that, despite its title, isn’t really about Mantenna at all. Pencils by Mike Sekowsky, inks by Steve Mitchell, colors by Charles Simpson, letters by Stan Sakai.
1985 Minicomic: Hordak – The Ruthless Leader’s Revenge!
Ram Man is crushed by Spydor and then plays fight commentator in his last minicomics appearance. Pencils by Larry Houston, inks by Michael Lee, colors by Charles Simpson, letters by Stan Sakai.
1985 Golden Book: The Magic Mirrors
Ram Man is another background character in this engaging story about magic mirrors and trickery. Written by Jack Harris, illustrated by Fred Carillo, cover by Earl Norem.
1985 Golden Books: Demons of the Deep
Ram Man and Fisto accompany He-Man in an underwater rescue mission to save Teela. Of all the characters to take on an underwater mission, Ram Man and Fisto seem the least likely candidates, given their heavy metal armor. Ram Man sports his prototype colors here.
Written by R.L. Stine of Goosebumps fame, illustrated by Fred Carillo.
1985 Golden Book: New Champions of Eternia
Ram Man is a barely-present background character in this story about some mysterious new heroes. Ram Man sports his prototype color scheme in this book. Written by Jack Harris, illustrated by Jeffrey Oh, cover by Fred Carillo.
1986 Golden Book: Power From The Sky
Skeletor uses the power from an eclipse to launch an assault on Eternia. Ram Man shows up occasionally in the background, without any lines. Written by Wallace Green, illustrated by Fred Carillo, cover by Earl Norem.
Masters of the Universe, for all its diversity and creativity, was quite an economical toyline, creatively (and sometimes uncreatively) using and reusing the same molds over and over again throughout its run. Sometimes this was done fairly invisibly, and other times it was as plain as the nose on Faker’s face.
In this series I’ll be cataloging the reuse of existing molds, in context of what is known and what is likely about which figures were created in what order. For example, He-Man’s prototype was almost certainly finished before Man-At-Arms, so Man-At-Arms reused He-Man’s legs, rather than vice versa. I’ll also include parts that were reused from other toylines.
Sometimes existing parts were modified for use in new toys. For example, Beast Man’s chest seems to have been based on He-Man’s chest sculpt, albeit with a great deal of hair added to it. This didn’t save money on tooling, but it did save some time and effort for the sculptor. I’ll point this out whenever I see it. Whenever a modified part is used again, however, I’ll refer to it as belonging to the toy that used it first (for example, Stratos and Zodac reuse Beast Man’s chest).
I won’t comment on “invisible” parts, such as neck pegs or waist springs that are normally not seen.
First, the toys from 1983 that had (at the time) all new parts: